5 Trends to Leave Behind in 2024

Navigating the dynamic world of social media requires a keen eye for trends, an understanding of emerging forecasts, and a dash of intuition. As we bid farewell to 2023, it’s essential for marketers and content creators to stay ahead of the curve. This guide is not only based on facts, trends, and forecasts but also […]

Tom Sawyer Christmas 2023 AI Film

Tom Sawyer and Huckleberry Finn take a journey through time and space in this AI trailer that we produced in lieu of a more traditional Christmas card.

Say Hi3 to the VR Performance

Following on from the fantastic support we received from ACEIT for our VR leadership training concept The VR Performance Institute, we were accepted onto Hi3, a similar programme from London South Bank University with delivery centres in Kent. They have been providing more technical guidance as we work up the plan for the prototype along […]

Recycled, upcycled, artworked Aqua

For this year’s Recycling Week AQUA Carpatica wanted to do something more with its 100% rPET range of bottles, using them in a way that would support local communities and inspire its online community. We set up a partnership with the wonderful Arts Generation initiative and through them another primary school, this time in North […]

#RemoteLife

With the sudden pivot to remote working driven by COVID-19 people have been asking us what the best platforms are to stream live events, talks and meetings on.

An escape game with Honor (mobile)

We were asked by Honor Mobile to help them launch the 20 Pro by using its unique features to solve the clues of a bespoke escape room.

The Crystal Maze

Activating the ultimate offering to a nostalgic but immersive-obsessed culture.

Hamilton Engineering School – Part 2

Mercedes-AMG F1 and UBS teamed up again to challenge a class of 85 eleven-year-olds from Camden to design, 3D print and test their own racing cars. This was a follow-up to our first Hamilton Engineering School campaign last year. That time we sent 3 young, aspiring engineers from the primary school in Camden, to the […]

Believe, Achieve, Inspire – through social media.

Earlier this year The Tom Sawyer Effect took on the adventure of launching Charity Challenge’s 20th Birthday celebrations

Resident Evil

Operation Raccoon City brought to life (or rather ‘living death’)

Photography for Mental Health in Young People

Supporting Show & Tell: the charity that helps young people improve their mental wellbeing through photography. Show & Tell uses photography to help children take and share great photography, with the ultimate goal of boosting their mental health through creative expression. The first service provided by the charity, which grew out of parent organisation The […]

Bringing childrens’ stories to life

We’ve been working for six months now on this family brand that creates a magical world of audio stories and music for children, with no screens

The TSE in 2021

The less said about 2021 the better. Or is that just our excuse for being so poor on the blog updates? However, we did get to work on some amazing campaigns and – while still definitely keeping playful – also moved in a more …’considered’ direction (for want of a different word to ‘purpose’). – […]

The Incubus: More hyper-reality at Vault Festival 2019

Tom Sawyer has taken its work back underground, with a follow-up to last year’s award winning immersive virtual reality horror experience The Pendulum.

Encountering more aliens at Eden Project

We’ve been back down at the Eden Project, this time producing ‘Alien Encounter’ – an immersive experience as part of their ‘Journey into Space’ activation.

Who Des?

Or, Welcome to The Hamilton Engineering School… Occasionally you get to work on something that ticks all of the boxes: Real entertainment value Triple A access and talent An aligned purpose A world class production company No, that last one’s not a grandiose overclaim for our own abilities – for this first hero campaign in […]

Scotch that! (the duty on spirits, that is)

Well, don’t increase it anyway… Normally our briefs are brand driven and about driving reach and engagement. Sometimes they are more product driven and link directly to an action or even sales. Very occasionally though, we get asked to go slightly further up the food chain. This time it was more the drink chain, in […]

Augmented Reality Smurfs

To celebrate the home entertainment release of Smurfs: The Lost Village, we added a little magic by developing a simple augmented reality experience.

Lost My Marbles – A Campaign to Return the Parthenon Sculptures

A campaign to return the Parthenon Sculptures to Greece – currently stored in the British Museum where they ended up after Lord Elgin ‘collected’ them.

A Dark Time (unless you’re a crime fiction fan)

A great integrated campaign looking at home security & crime fiction as part of our ongoing support for the biggest UK security company

The Return of the Apple King

Our next family based immersive entertainment experience – a camping weekend and prototype for a mini-festival at the Beeches Farm.

Unlocking Coca-Cola with George the Poet

This summer we consulted on the social / integrated comms for Coca-Cola’s first campaign after their lockdown quiet period – Open Like Never Before.

The purest content series in the world

For the last two years Tom Sawyer has been looking after the social media for Aqua Carpatica – the purest water in the world.

Social media for Peli Europe

Peli, the global leader in protective solutions for scores of interesting industries, is one of our newest Pan-European clients.

How to not Brand-stand with Formula One sponsorship

It can be challenging not to come across as smug when the sports team your client is sponsoring is arguably the most successful ever (possibly in any sport). Yes, success is nice: you backed the right horse. In some senses you helped to raise and school it. And when UBS first formed the partnership with […]

Live social from Baselworld 2017

Remember our timely posts for about luxury watch fair SIHH? Well, that was the biggest industry event in the sector. Bar one…

Time Run

Time Run is a high-tempo live game experience for groups of 3-5 people, unlike anything ever seen in London before.

Who watches the watch makers?

Watches of Switzerland will be providing insights and breaking news from the leading watch fair in Geneva, SIHH 2017, via Facebook Live.

Tom Sawyer & friends video credentials

Tom Sawyer & friends present…a new edit of our video credentials featuring recent campaigns that we have produced, amplified or co-ordinated

The Pendulum, hyper-reality debrief

Hyper-reality experiences mixing VR with immersive theatre are going to become more part of our already varied entertainment scene (for Tom Sawyer, London… the world!)

Watches of (and in) Switzerland 2018

Our updated approach filming the latest launches from the top luxury watch brands at Baselworld & SIHH 2018.

A Hyper Reality Horror Experience

Don’t miss The Pendulum at the Vault Festival – our hyper-reality horror experience blending VR with immersive theatre and physical sensation.

Social media trends and turbulence for 2018

2018 is shaping up to be an interesting year for social. We’ve compiled a summary of the biggest changes happening already and what they may mean for brands

Deeper purple soft drink social media

TSE is providing social media support for half the country’s favourite purple soft drink

PR Week Award for Yours, Mrs Claus

Our ActionAid campaign with partner agency Unity has picked up the PR Week Award for most innovative use of digital and social media.

TSE x ACEIT

We’ve recently wrapped up the programme of support provided by University of the Arts London and London South Bank University’s tech accelerator, ACEIT (Accelerating the Creative Economy through Immersive Technologies). They provided some fantastic technical guidance and models to help shape up our VR Leadership Training concept The VR Performance Institute, dreamt up over lock-down […]

Takumi influencing Instagram

I gave a talk about influencer engagement earlier this month on behalf of Tin Man at an event for Takumi, a company that only deals with Instagram influencers…

How remote working actually works for us

We’re big fans of working remotely – so why not try to document it? Mihnea has made a start with a piece on Medium, outlining the tools that we currently have in place, why we use them and – most importantly – how we use them. This article is meant to kick off an entire series […]

A very merry Christmas

As the winter break sets in and the holiday community management protocols come into effect, the Tom Sawyer team would like to wish you and your loved ones the very best of Christmases. Between some lovely new team members (pictured herein) and dozens of exciting campaigns, it’s been a fantastic year for us – and […]

Share a Coca-Cola

Digital, Social and PR coordination across 24 European markets  

How remote working actually works for us

We’re big fans of working remotely – so why not try to document it? Mihnea has made a start, outlining the tools we have in place…